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NSQF Level 3 –Marketing of Banking and Financial Services

Objectives of the Course

 

After completion of this course, you will be able to:

  • Learn about the factors involved in marketing of banking and financial products and acquire basic skills in selling these products.
  • Understand the basic principles and process of lending in banks.
  • Understand legal aspects involved in banking operations.
  • Know about the basic services provided by banks in connection with Government Businessand the process involved in rendering such services.
  • Understand the concept and objectives of Financial Inclusion, the target group of Financial Inclusion and the role of Business Correspondents in achieving the objectives of Financial Inclusion.
  • Know about the issues involved and the steps taken by the banks and financial institutions towards safety and security to ensure uninterrupted work flow without operational losses.

 

 

Assessment Guide

 

Assessment is a process used for determining an individual’s progress or level of mastery/competence in an occupational area. It may be formative (continuous) and/or summative (final). It is a process of collecting evidence and making judgement about the extent to which a person demonstrates the knowledge and skills set out in the standards or learning outcomes of a unit of competency. Assessment should be done on the basis of information or evidence about the individual‟s ability against clearly stated objectives or standards. A diversity of assessment methods is required to achieve the multiple purposes and to satisfy the requirements of competency based assessment. Appropriate evidence is to be collected from activities that can be clearly related to the Units of Competency. It should cover all the elements and performance criteria/indicators in the competency standards. Student‟s achievements should be assessed by using the following methods of assessment.

 

# Assessors will be certified by the State Education Board.

  1. Written test: It allows candidates to demonstrate that they have the knowledge and understanding of a given topic.
  2. Practical test: It allows candidates to demonstrate application of skills in simulated or real work conditions against competency standards (skill and academic standards).
  3.  Oral test/viva voce: It allows candidates to demonstrate communication skills and content knowledge. Audio or video recording can be done at the time of oral test or viva voce.
  4. Portfolio: It is a compilation of documents that supports the candidate‟s claim of competence that was acquired from prior learning and experience. Documents (including photo‟s, newspaper articles, reports, etc.) of practical experience in the workplace or the community and photographs of the products prepared by the candidates related to the units of competency should be included in the portfolio.
  5. Project: Projects (individual or group projects) are a great way to assess the practice skills on a deadline, but these should be given on the basis of the capability of the individual to perform the tasks or activities involved in the project. Projects should be discussed in the class and the teacher should periodically monitor the progress of the project and provide feedback for improvement and innovation.
  6. Direct Observation – Direct observation requires a considerable degree of commitment from the observer and those being observed. Employability skills evaluation listed below in the table should be evaluated through direct observation by the teacher/trainer and appropriate records should be maintained for transparency in evaluation.

 

  1. Competent = 0.5 marks
  2. Not yet competent = 0

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